CREATIVE✦AESTHETICS✦AI✦HAPPYMARKETING✦BEIJING✦CREATIVE✦AESTHETICS✦AI✦HAPPYMARKETING✦BEIJING✦CREATIVE✦AESTHETICS✦AI✦HAPPYMARKETING✦BEIJING✦

BEIJING · CHINAHAPPYMARKETING / SIGNAL FIELD

HAPPYMARKETING / 2021

Integrated Intelligent Marketing for the AI Era

GEO · Owned Channel Operations · Influencer Marketing · AI Agent Workflows · AIGC Production

Project inquiry

View work

CREATIVE · AESTHETICS · AISCROLL

CONTENT · INFLUENCE · SEARCH · INTELLIGENCE✦CONTENT · INFLUENCE · SEARCH · INTELLIGENCE✦CONTENT · INFLUENCE · SEARCH · INTELLIGENCE✦CONTENT · INFLUENCE · SEARCH · INTELLIGENCE✦

CREATIVE · AESTHETICS · AI · HAPPYMARKETING✦CREATIVE · AESTHETICS · AI · HAPPYMARKETING✦CREATIVE · AESTHETICS · AI · HAPPYMARKETING✦CREATIVE · AESTHETICS · AI · HAPPYMARKETING✦

Lumenix

Marketing Agent

What does AI search say about your brand?

Ability 01

GEO SEARCH VISIBILITY

01Live

GEO visibility

02Soon

Social SEO

03Soon

Sentiment

04Soon

Competitor intel

Leave your details to unlock

Fill in to see your brand's AI-search visibility score (2 runs per day).

Score breakdown

Knowledge · Authority · Coverage · Citation

Competitor SOV

Share-of-voice comparison

Local trend

Last 12 runs

AI visibility self-check

30 seconds: can AI actually find your brand?

Four questions to gauge basic readiness for generative search. No contact details required.

From content operations to intelligent capability

AI search, channels, creators, production. Start where the problem is.

01The brand is hard to find in AI answers

Generative Engine Optimization

Brand knowledge built around real questions, so AI search can understand and cite it. Monitored in-house.

You get Question map, knowledge content and monitoring

02The account posts, but has no continuity

Owned Channel Operations

Positioning, formats, daily content and campaigns: one consistent brand voice.

You get Content system, publishing plan and review

03The brief needs real creator context

Influencer Marketing

Creator mix, direction and coordination: credible advocacy, always on-brand.

You get Creator mix, briefs and publishing coordination

04Research and production repeat too often

AI Agent Workflow Deployment

Knowledge, tools and human approval connected into controlled agent workflows.

You get A handover-ready workflow with clear steps

05More assets, less consistency

AIGC Content Production

Generative tools plus professional direction, extending scenes and channel variants.

You get Reusable asset rules and finished outputs

01Generative Engine OptimizationThe brand is hard to find in AI answers 02Owned Channel OperationsThe account posts, but has no continuity 03Influencer MarketingThe brief needs real creator context 04AI Agent Workflow DeploymentResearch and production repeat too often 05AIGC Content ProductionMore assets, less consistency

Generative Engine Optimization

Brand knowledge built around real questions, so AI search can understand and cite it. Monitored in-house.

You get Question map, knowledge content and monitoring

View / 01

HAPPYMARKETING / METHOD

From judgment to scale

Define the message, build how it is recognized, then put AI inside the workflow.

IDEA / SYSTEM / SCALEMETHOD 01

01IDEA

Creative defines the problem

Find the angle worth repeating first. Form follows.

02SYSTEM

Aesthetics builds order

Color, type and imagery as one system. Recognized everywhere.

03SCALE

AI extends capability

AI inside research, production and review. More output, human judgment.

Capability proof

Capability, shown as evidence

Credentials, company facts and recorded results, all verifiable.

Credentials

CAA membership certificate — CAA MemberID ME13525 · 202601

Communication University of China collaboration plaques — CUC collaborationPractice base for film and video production02

ARSM research center material — ARSM research centerResearch and practice03

Company facts

2021Founded in Beijing

29Brands and organizations in authorized public material

In-houseGEO monitoring for review

From authorized public materials. Definitions follow the original project records.

Selected documented results

10M+ANTA IP account total video viewsAuthorized project material

26K / 92KNationalities Cultural Palace follower growthProject review material

1–2 days / 1K+SMZDM multi-city field deliveryAnnual project record

Selected work

See the work through what it actually produced

Real visuals and recorded results, on the same card.

View all work

OOH Campaign ExecutionOwned channel

SMZDM 618 / Double 11 OOH Campaign

Multi-city on-site photography and rapid delivery for SMZDM's 618 and Double 11 outdoor campaigns.

Documented resultSupported recurring annual campaigns with one-to-two-day turnaround across Beijing, Shanghai and Shenzhen, delivering one thousand on-site images.

Owned Channel OperationsOwned channel

ANTA 'Zai Xia An Xingxing' Douyin Operations

An ongoing short-form content expression that brings the brand IP into younger, everyday social contexts.

Documented resultThe project generated more than ten million video views, grew the account to 1.44 million followers and established a repeatable character-led operating model.

Owned Channel OperationsOwned channel

Multi-platform Channel Operations

Coordinated topics, visuals and publishing for a cultural institution across multiple channels.

Documented resultRED followers grew from 2,000 to 26,000, while Douyin followers grew from 2,000 to 92,000, with stronger engagement across both channels.